THE IMPACT OF ADVANCED ROBOTICS IMPLEMENTATION AND INTELLIGENT IRRIGATION ADOPTION ON COST REDUCTION: MEDIATING THE ROLE OF TECHNOLOGIES IN THE FOURTH INDUSTRIAL REVOLUTION

Abstract

Cost reduction is crucial for the survival of sectors that require a focus on new researchers. This study investigates the effects of implementing advanced robotics and adopting intelligent irrigation on cost reduction in Iraq's agricultural sector. This study examines the relationship between advanced robotics implementation, intelligent irrigation adoption, and cost reduction in the agricultural sector in Iraq. It also investigates the mediating role of technologies of the fourth industrial revolution in this relationship. The study collected primary data from the Iraqi agricultural department through surveys. The study examines the relationship between variables and data reliability using smart-PLS. The results suggest a positive correlation between the implementation of advanced robotics and the adoption of intelligent irrigation, and a reduction in costs. The findings suggest that the technologies associated with the fourth industrial revolution play a significant role in facilitating advanced robotics implementation, intelligent irrigation adoption, and cost reduction in Iraq's agricultural sector. The study guides policymakers in formulating cost reduction policies through the utilisation of technologies from the fourth industrial revolution, such as advanced robotics and intelligent irrigation.