HOW DOES SERVANT LEADERSHIP AFFECT PUBLIC EMPLOYEES' OR-GANIZATIONAL CITIZENSHIP BEHAVIOR? – THE MEDIATION EFFECT OF ORGANIZATIONAL CULTURE AND KNOWLEDGE SHARING

Abstract

Employees and organizations are more productive due to the advantages of organizational citizenship behavior implementation. However, the implementation of organizational citizenship behavior within the organization, which is optional in terms of setting an example for co-workers, is still having trouble regulating all individuals to enforce this OCB rollout. This study aims to identify and explore the description and influence of knowledge sharing, servant leadership, organizational culture, and organizational citizenship behavior. Specifically, corporate culture and knowledge sharing on organizational citizenship behavior are investigated. Using Partial-Least Squares Structural Equation Modeling (PLS-SEM) with survey data collection methodologies and Smart PLS 3 processing. The outcome demonstrated that organizational culture affects OCB and information sharing directly. The influence of servant leadership on company culture and information sharing is direct. It influences information sharing indirectly through corporate culture, a phenomenon known as partial mediation. The influence of servant leadership is direct on corporate culture and knowledge exchange and indirect on OCB. The mediating impact between servant leadership and OCB is hence referred to as organizational culture and knowledge sharing. In this study, both theoretical and practical ramifications are examined.